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Postum Lovers, Rejoice! Your Beloved Healthful Coffee Alternative Is Back


Postum Lovers, Rejoice! Your Beloved Healthful Coffee Alternative Is Back

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If you were one of the disappointed fans in 2007 when Postum disappeared from the shelves, then you're sure to perk up now that its original formula is available again. A household mainstay introduced by C.W. Post in 1895, Postum is a healthful coffee alternative that combines skillfully roasted wheat germ with hearty molasses for a one-of-a-kind savory beverage that satisfies with its unmistakable rich aroma and robust flavor. Postum is naturally caffeine free and smooth tasting, with no acidity or bitterness, so it won't cause sleepless nights, high blood pressure, or digestive upsets. It's a natural choice for health-conscious individuals and those with dietary, health, or religious restrictions. Just one teaspoon of Postum mixed into 8 ounces of hot or cold water is all it takes to enjoy America's all-time favorite anytime beverage. 8 oz. jar.

  • Rich, robust flavor from custom-roasted wheat bran and sweet molasses
  • Naturally caffeine free
  • A healthy alternative for those with dietary, health, or religious dietary restrictions
  • Smooth flavor without tannic acid found in coffee
  • Enjoy hot or cold


Safety Warnings

Allergen warning: contains Wheat


This is a Kosher food approved by KM
Roasted Wheat Bran, Wheat, Molasses, Wheat Flour


Shelf Life: 24 Months

Nutritional ItemQuantity% of Daily
Serving size: 1 tsp (3g)
Servings per jar: about 75
Calories: 10
Calories from fat: 0
Total fat0g
Total Carbohydrate2g1%
Dietary fiber1g4%
Not a significant source of calories from fat, saturated fat,
trans fat, cholesterol, sugars, Vitamin A, Vitamin C, calcium
and iron.
Percentages based on a 2000 calorie diet.

Manufactured In: USA

Material - Country Of Origin: USA

Rated 4.8 out of 5 by 71 reviewers.
Rated 5 out of 5 by New Postum First, let me say that I am sorry. This Postum did not taste like the old original Postum. It also clumped badly when hot water was initially added to the dry mixture. I gave an overall rating of 5 stars because I would still recommend this product to others. They might just like to new taste! Mostly, I do want to thank you though for your wonderful, kind, customer service. You refunded my money, no questions asked and were so, so nice. I will always be a customer. Thank you again. April 26, 2016
Rated 1 out of 5 by bad product the postum that I got from you is nut the same as it used to be. it's not even close. April 11, 2016
Rated 5 out of 5 by I can't believe it's back!! Wow, wow! This is something! My family grew up on Postum... The familiar smell that drifted out when I opened the jar was intoxicating.... and tremendous deja vu! I'm so grateful it is back in stock!! March 17, 2016
Rated 5 out of 5 by Non-coffee drinker trys Postum I don't like coffee, so I wanted to try Postum, after reading the reviews. It is really good! It is unbelievable that there is no coffee in Postum, no caffeine, and very little calories! March 10, 2016
Rated 5 out of 5 by Postum Saved Me I was diagnosed with Meniere's disease. This meant that I could not have any caffeine at all and no salt.I tried several types of coffee that were advertised as 100% caffeine free, and did not take to them. Then I found out that Postum (I drank this the whole time I was growing up) was back on the shelf. Not here in the east, of course, that is why I had to order from you. I was so forlorn waking up in the morning and not having a cup of coffee. But after sending for Postum, I was so satisfied with my not being able to have caffeine. I bought Fat Free French Vanilla cream, and just did the job for more need for me to want caffeine. Thank you for bringing it back. I know it was off the shelf for awhile, but was so happy when I heard that it was back. I am 76 years old, so I don't take change easy :-) But this was a great change. Again, may I say "thank you" for deciding to bring back a great product. Betty Lou James February 23, 2016
Rated 5 out of 5 by Postum Lover I was very happy to find that your company is selling this product. I have been drinking this product for over forty (40) years. Although the price is steep, I am happy to be able to have the option to once again, purchase this product. February 10, 2016
Rated 5 out of 5 by Enjoying a familiar taste once again! Because I consider the price of the 8 oz. jar of Postum rather expensive, I tried using just a little in the first few cups I made. They turned out weak and disappointing; however, once I discovered a nicely rounded teaspoon full would suffice for me, the flavor I was expecting came through and now I am very much enjoying having Postum back my daily experience. I pour about an ounce of boiling water in a cup, add the Postum and stir well until it is completely dissolved. Then I add the rest of the boiling water to the cup and stir. This totally eliminates any undissolved product. I will reorder Postum, as I think it has a better flavor than other non-caffeine coffee substitutes. Thanks, The Vermont Country Store, for making this available. January 28, 2016
Rated 4 out of 5 by Good product but price a little high. My wife can not drink caffeinated drinks so I have been getting this type of beverage for a few years but other brands as we can no longer buy it in the store. I was shocked at the price but got it for her anyway. It is as good as I remember but at the price I don't think I'll be buying it too many times and will look for another brand at our local health food store. That's the only reason I gave it 4 stars and will not recommend it to friends. The items your store are very nice and will continue to shop here. July 23, 2015
  • 2016-10-30 T11:50:39.203-05:00
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